Vintage Toy Fair Catalogs Scans

Vintage Toy Fair Catalogs Scans










Are you looking to sell any toys from these Toy Fair Catalogs?

Wheeljack’s Lab is the best store around to sell your old and used collections of toys and memorabilia. Whether you have G.I. Joe, Thundercats, or Transformers toys, we are always ready to help you sell your collection today. Just contact us today to begin selling your toys. We aim to answer all inquiries within 24 hours and will happily help you with your questions.

About The Catalogs

For decades, toy companies like Hasbro, Mattel, and Playmates have created toy fair catalogs that they handed out to retailer representatives at multiple events. Each of these catalogs listed their newest line-up of toys that they were ready to send to stores that year. So, these retailers received the first look at these new products from these exclusive catalogs.

Since these catalogs only appeared at special events, collectors love to get their hands on them. These unique books give a small peek into the marketing strategies of these companies. Additionally, these promotional items often offered the first looks at a new toyline. So, these exclusive toy fair catalogs are an integral part of history.

However, since toy fairs are trade professionals only, where no consumer could attend, few of each dealer’s catalogs were ever printed. These valuable rare pieces have become even rarer over the years as few have survived to the current day. Many toy fair catalogs never make it to the collector’s market, whether thrown away or damaged beyond recovery. These catalogs contain exciting toylines, such as He-Man MOTU, G.I. Joes, Transformers, Hotwheel Redlines, Star Wars action figures, and Teenage Mutant Ninja Turtles.

Luckily, we have received multiple trade show catalogs over our decades of buying and selling toys. Since we are collectors like you, we understand the value of these catalogs and want to share them with you. So, we have scanned the pages from these catalogs so that you can enjoy exclusive looks at these toylines. Our scans include toy fair dealer catalogs from Hasbro, Kenner, Tyco, Playmates, LJN, Coleco, Galoob, and Mattel.