As LJN attended 1985 Toy Fairs across the nation, they handed out this catalog to various dealers, retailers, and vendors. Each of these exclusive catalogs enticed these representatives to stock their shelves with these toy assortments. So, they packed them with all the newest and greatest toys for that year.
Unlike today, LJN could not stream nor easily provide video presentations of their toy lines. So, they filled the pages of this catalog with promotional images of their entire line-up. For many people, these catalogs gave them the first impressions of toy lines like ThunderCats.
Beyond the new ThunderCats toy line, LJN presented hints to toy lines like Voltron. Even though Matchbox created most of the Voltron toys for the era, LJN gained the chance to create a few motorized toys with the license. They also presented the newest vehicles for their hit Rough Riders, motorized 4×4 toy vehicles. Wrestling fans were not left out in this catalog either, for LJN extensively covered their Wrestling Superstars toy line.
Wheeljack’s Lab proudly presents HD scans of the 1985 LJN Toy Fair Catalog featuring ThunderCats, Wrestling Superstars, and more.
Explore the pages of the 1985 Toy Fair Catalog from LJN
Extras in the insert
Do you have old and used LJN toys or Toy Fair catalogs?
Do you have a collection of old and used LJN action figures, toy fair catalogs, and other toys sitting around? You can turn those items into cash today. There is no reason to let those vintage catalogs and toys collect dust. Contact us today to get the process started.
About Our LJN Catalog Scans
LJN handed out catalogs to attendees of toy fairs and other events to promote their upcoming slate of products. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These LJN Toy Fair Catalogs featured toys from their beloved lines. For instance, the company introduced the world to the heroic ThunderCats. They also competed in the motorized 4×4 vehicle market with the Rough Riders. Otherwise, the company created the Advanced Dungeons & Dragons toy line.
LJN used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While LJN only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our LJN Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.