We invite you to explore the pages of the 1983 IDEAL Toy Fair Catalog with our high-definition scans. These catalogs were originally handed out to trade professionals like dealers, retailers, and other vendors. Because of this exclusivity, many toy collectors have never seen these pages. Moreover, these catalogs often featured prototype and in-production toys, so there may be differences between the photographed toys and the final product.
IDEAL presented a complete line-up of Legends of the Old West toys, featuring Zorro and The Lone Ranger, in the 1983 Toy Fair Catalog. These toys captured the excitement of westerns, with outlaws and horse-back battles. Rather than producing purely historical or original characters, IDEAL featured popular television series like Zorro.
Turn Your IDEAL Toy Fair Catalogs and Toys to Cash Today
This 1983 IDEAL Toy Fair Catalog page continued the presentation of Living Legends of the Old West action figures. These toys aimed to spark players’ imaginations with various incarnations of the Wild West. They prominently featured characters from the Lone Ranger and Zorro television series.
The first product on this page was Item No. 31636, Scout. Tonto’s Pinto Pony has a removable saddle and a bridle.
Next, there was Item No. 31632, Butch Cavendish, the outlaw enemy of the Lone Ranger. This action figure came with a pistol that he could hold.
IDEAL also presented Item No. 31637, Smoke. Butch’s wild Back Stallion came with a removable saddle and a bridle.
Then, there was Item No. 31634, Buffalo Bill Cody. This buffalo hunter came with a rifle.
This page then presented information on Item No. 31633, General George Custer. The famous Indian fighter came with a pistol.
Several assortments included both action figures and their associated horses. These sets were Item No. 32661, The Lone Ranger and Silver Combination, Item No. 32662, Tonto and Scout Combination, and Item No. 32663, Butch Cavendish and Smoke combination.
Furthermore, this page promoted Item No. 31601, The Lone Ranger Figure Assortment. This assortment included The Lone Ranger, Tonto, Butch Cavendish, General Custer, and Buffalo Bill.
The final assortment on this page was Item No. 31602, The Lone Ranger Horse Assortment. This assortment included Silver, Scout, and Smoke.
We are glad to present these exciting exclusive scans to the 1983 IDEAL Toy Fair Catalog. Continue to see even more exciting promotional images that IDEAL provided to retailers and representatives.
Do you have old and used IDEAL toys?
Do you have a collection of old and used IDEAL action figures, toy fair catalogs, and other toys sitting around? You can turn those items into cash today. There is no reason to let those vintage catalogs and toys collect dust. Contact us today to get the process started.
About Our IDEAL Toy Fair Catalog Scans
IDEAL handed out catalogs to attendees of toy fairs and other events, such as dealers and retailers, to promote their upcoming slate of products. Each catalog contained information about the company’s newest toys, even ones still in development. Thus, companies often included first looks at action figures, playsets, vehicles, and more. Therefore, they have become valuable and rare collector’s items.
These IDEAL Toy Fair Catalogs featured toys from their beloved lines. For instance, the company created the Manglors, creatures built to be stretched and mangled. IDEAL also produced the Robo Force toy line in the 1980s, which featured Maxx Steele. There were also the Living Legends of the Old West, a line featuring characters like The Lone Ranger.
IDEAL used in-production prototypes in their images as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only in these catalog pages, as they were canceled or never hit retail store shelves.
While IDEAL only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our IDEAL Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.