Begin your journey through the 1987 Hasbro Toy Fair Catalog, which highlighted the massive success of G.I. Joe and Transformers in the 80s. This catalog includes exciting previews of the 1987 line-up. So, continue exploring to see some of the first previews that retailers saw of the newest action figures.
Page 118 of the 1987 Hasbro Toy Fair Catalog advertised the Visionaries: Knights of the Magical Light action figures and vehicles. Like the successful G.I. Joe and Transformers toy lines before, Hasbro once again presented an animated show via Sunbow Productions. Likewise, they teamed up with Marvel to promote the toys with a short-lived comic book series. So, audiences from all over could enter the land where magic was more powerful than science.
Turn Your Hasbro Toy Fair Catalogs and Visionaries: Knights of the Magical Light Toys to Cash Today
This 1987 Hasbro Toy Fair Catalog page presented #7840, the Spectral Knights Capture Chariot, the high-powered battle vehicle that aided the Spectral Knights in their fight against evil. It pulsated with the power of magical forces.
Each gunner pod was a removable hover-craft with a holographic stereogram, a three-dimensional “moving” image that hurled magical fireballs at the enemy. It also featured a kid-activated, prowl-mounted battle puncher that tossed enemy figures aside. Moreover, it had center-mounted positionable cannons and free-rolling wheels. This vehicle included Feryl, the Capture Chariot driver, complete with a holographic chest shield. It also had room for two additional Spectral Knights.
We are glad to present these exciting exclusive scans of Hasbro’s 1987 Toy Fair Catalog. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.
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About Our Hasbro Toy Fair Catalog Scans
To promote their upcoming slate of products, Hasbro handed out catalogs to attendees of toy fairs and other events. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These Hasbro Toy Fair Catalogs featured toys from their beloved lines. For instance, the company was responsible for one of the most popular action figures of all time: G.I. Joe. They also partnered with Takara to bring the Transformers to the Western market. The company also dipped into the fantastical worlds of Air Raiders, Inhumanoids, and Visionaries: Knights of the Magical Light. After Hasbro acquired Kenner, they also became the home of toy lines like Jurassic Park and Star Wars.
Hasbro used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While Hasbro only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our Hasbro Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.