We invite you to explore the pages of the 1996 Hasbro Toy Fair Catalog with our high-definition scans. This catalog was handed out to retailers and other vendors. It helped the company promote its new toy selection and sign up vendors to sell their toys. It also gave some exclusive first looks at its upcoming toys from the year.
Following the release of Batman Forever in 1995, the 1996 Hasbro Toy Fair Catalog featured action figures based on the film. Unlike the previous two live-action films directed by Tim Burton, this movie had a more campy feel to the action. With neon lights and multiple gadgets, the movie allowed Hasbro to create a playful toy line.
Turn Your Hasbro Toy Fair Catalogs and Batman Toys to Cash Today
On this page of the 1996 Hasbro Toy Fair Catalog, Hasbro promoted the 2888 Batman Electronic Pinball Machine. This machine provided real pinball action with flashing lights and sounds. It featured fast-action flippers, an automatic scoreboard, and Batman Forever movie styling. To function fully, it required 4 “C” batteries, which were not included.
Then, there was the 29419 Batman Forever Soft Figure Assortment, the 29417 16” Soft Robin, and the 29418 16” Soft Batman. Each of these toys exhibited distinctive styling from the Batman Forever movie and featured detailed vinyl heads.
The next item on this page was the 28806 36” Batman Forever Bop Bag. A full-color character decorated this inflatable Bop Bag. Meanwhile, the weighted bottom provided bounce-back action. It was made of durable, nontoxic material for indoor/outdoor fun.
This page also presented information on the 27637 Aerial Action Batman. According to their description, Batman took to the skies with a removable parachute and a body harness. This toy had a detailed vinyl head and hands.
Another item on this page was the 27393 Batman Forever Chasers. This toy provided remote control action with the Batcopter and the Riddler mobile. The car turned in the same direction when the player tilted the copter. Moreover, the car could move forward and reverse. It also had full-turning functions. Notably, this toy required 4 “AA” batteries to function.
The 28891 Batman Road Race Set also provided race-and-chase action with a two-level, “figure eight” race track. It came with hand-held controls and Batman Forever background scenes. While this toy came with two vehicles, it did not include the 4 “C’ batteries it required to function.
The final item on this page was the 29427 18” Talking Batman, which could say three different phrases form the Batman Forever movie. This toy was realistically styled and had a highly detailed vinyl head. It required 3 “AAA” batteries, which were not included.
We are glad to present these exciting, exclusive 1996 Hasbro Toy Fair Catalog scans. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.
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About Our Hasbro Toy Fair Catalog Scans
To promote their upcoming slate of products, Hasbro handed out catalogs to attendees of toy fairs and other events. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These Hasbro Toy Fair Catalogs featured toys from their beloved lines. For instance, the company was responsible for one of the most popular action figures of all time: G.I. Joe. They also partnered with Takara to bring the Transformers to the Western market. The company also dipped into the fantastical worlds of Air Raiders, Inhumanoids, and Visionaries: Knights of the Magical Light. After Hasbro acquired Kenner, they also became the home of toy lines like Jurassic Park and Star Wars.
Hasbro used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While Hasbro only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our Hasbro Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.