We invite you to explore the pages of the 1996 Hasbro Toy Fair Catalog with our high-definition scans. This catalog was handed out to retailers and other vendors. It helped the company promote its new toy selection and sign up vendors to sell their toys. It also gave some exclusive first looks at its upcoming toys from the year.
Following the release of Batman Forever in 1995, the 1996 Hasbro Toy Fair Catalog featured action figures based on the film. Unlike the previous two live-action films directed by Tim Burton, this movie had a more campy feel to the action. With neon lights and multiple gadgets, the movie allowed Hasbro to create a playful toy line.
Turn Your Hasbro Toy Fair Catalogs and Batman Toys to Cash Today
The first item presented on this page of the 1996 Hasbro Toy Fair Catalog was the 64175 Batman Forever Batboat. This toy could instantly convert from a racing boat to a land attack vehicle. Its powerful rocket launcher could blast enemies. Furthermore, the toy had striking blades that swept out to cut villains down to size.
The next toy on this page was the 64157 Batman Forever Batwing. Like in the movie, Batman took to the skies or the sea with this vehicle to fight crime. It featured deployable wings for jetting action, a detachable battle cockpit for underwater battles, and a built-in firing launcher.
This page of the catalog also presented information on the 64156 Batman Forever Robin Cycle. This vehicle could race away with ripcord power or roll for up to 15 feet. Moreover, this toy made a cycle sound. This toy also could fit all basic Batman Forever action figures.
The final toy Hasbro promoted on this toy was the 64158 Batman Forever Electronic Batmobile, just like in the action-packed movie. This vehicle featured an electronic light-up body, flip-out tail fins, and a quick-open canopy. Then, a long-range firing launcher could take out the bad guys. To unlock the full scope of this toy’s capabilities, 2 “C” batteries were required, which were not included.
We are glad to present these exciting, exclusive 1996 Hasbro Toy Fair Catalog scans. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.
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About Our Hasbro Toy Fair Catalog Scans
To promote their upcoming slate of products, Hasbro handed out catalogs to attendees of toy fairs and other events. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These Hasbro Toy Fair Catalogs featured toys from their beloved lines. For instance, the company was responsible for one of the most popular action figures of all time: G.I. Joe. They also partnered with Takara to bring the Transformers to the Western market. The company also dipped into the fantastical worlds of Air Raiders, Inhumanoids, and Visionaries: Knights of the Magical Light. After Hasbro acquired Kenner, they also became the home of toy lines like Jurassic Park and Star Wars.
Hasbro used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While Hasbro only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our Hasbro Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.