1996 Hasbro Pre-Toy Fair Catalog – G.I. Joe Extreme


Explore the pages of the rare 1996 Hasbro Pre-Toy Fair Catalog with our high-definition scans. Before attending any Toy Fairs for the year, Hasbro handed out this catalog to advertise their upcoming toys. This catalog contained sneak peeks at lines like Gargoyles, G.I. Joe Extreme, and Beast Wars Transformers.

The 1996 Hasbro Pre-Toy Fair Catalog informed readers about the G.I. Joe Extreme action figures on two of its pages. G.I. Joe has been one of Hasbro’s best-selling toy lines since the 1960s. While it briefly disappeared at the end of the 1970s, it made a triumphant return in the 1980s. As A Real American Hero’s popularity waned, Hasbro once again rebranded the line as G.I. Joe Extreme since everything in the 1990s was extreme.

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This 1996 Hasbro Pre-Toy Fair Catalog page presented #81295, Lt. Stone vs. Iron Klaw Two-Pack. The leaders of the G.I. Joe and SKAR forces, LT. STONE and KLAW, faced off in the ultimate battle between good and evil. These action figures had highly detailed sculpting and dramatic poses that brought the action to life. So, this was a must-have for kids and collectors alike.

Next, there was #81225, the G.I. Joe Deluxe Figure Assortment. These action figures were bulked-up, dressed for combat with awesome firepower. These guys meant business. Each deluxe figure packed exclusive Ultra SLAM Firepower backpack weapons that allowed kids to blast heavy missile artillery. Players could also suit them up for any mission with detachable battle armor.

This page also featured #81265, the G.I. Joe Air Assault Vehicle Assortment. The battle took to the skies with awesome vehicles that roared out of the heavens. The G.I. Joe Tigerhawk Helicopter rapidly fired three foam missiles. SKAR Sky Stalker Jet carried two foam mega missiles, firing one at a time. Each vehicle could seat one figure, which was sold separately.

Finally, Hasbro advertised #81255, the G.I. Joe Ground Tracker Vehicle Assortment. The ground battle raged with these cool ground assault vehicles. They were loaded for the long haul with Ultra SLAM Firepower. The G.I. Joe Sand Striker amphibious vehicle converted from hovercraft to tank. Then, the SKAR Bone Spitter armored tank featured break-away battle damage.

We are glad to present these exciting exclusive 1996 Hasbro Pre-Toy Fair Catalog scans. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.

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Do you have a collection of old and used Hasbro action figures, toy fair catalogs, and other toys sitting around? You can turn those items into cash today. There is no reason to let those vintage catalogs and toys collect dust. Contact us today to get the process started.

About Our Hasbro Toy Fair Catalog Scans

To promote their upcoming slate of products, Hasbro handed out catalogs to attendees of toy fairs and other events. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.

These Hasbro Toy Fair Catalogs featured toys from their beloved lines. For instance, the company was responsible for one of the most popular action figures of all time: G.I. Joe. They also partnered with Takara to bring the Transformers to the Western market. The company also dipped into the fantastical worlds of Air Raiders, Inhumanoids, and Visionaries: Knights of the Magical Light. After Hasbro acquired Kenner, they also became the home of toy lines like Jurassic Park and Star Wars.

Hasbro used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.

While Hasbro only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our Hasbro Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.

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