We invite you to explore the pages of the 1996 Hasbro Toy Fair Catalog with our high-definition scans. This catalog was handed out to retailers and other vendors. It helped the company promote its new toy selection and sign up vendors to sell their toys. It also gave some exclusive first looks at its upcoming toys from the year.
Bringing the fun of the movies home, the 1996 Hasbro Toy Fair Catalog advertised a line-up of Dragonheart action figures. Featuring the voice of Sean Connery, the film hoped to reinvent the fantasy genre. So, Hasbro created a fanciful line-up of action figures featuring medieval weapons and dragons. Hasbro also had the chance to innovate with new, unique dragon creatures.
Turn Your Hasbro Toy Fair Catalogs and Toys to Cash Today
This 1996 Hasbro Toy Fair Catalog page began by introducing the 61600 Dragonheart Feature Figure Assortment. Dragons, knights, and adventure came to life with Dragonheart from the eagerly anticipated Spring ’96 feature film. Heroic Bowen and his band clashed with the evil King Einon and his forces. Thus, the heavy battle equipment with weapons, coats of arms, and shields allowed fans to re-enact their favorite scenes.
Then, there was the 61605 Dragonheart Dragon Figure Assortment. Mighty Draco led a force of fantastic dragons on incredible adventures. Each toy featured flapping wings, surprise attack serpent, or battle thorns.
We are glad to present these exciting, exclusive 1996 Hasbro Toy Fair Catalog scans. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.
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About Our Hasbro Toy Fair Catalog Scans
To promote their upcoming slate of products, Hasbro handed out catalogs to attendees of toy fairs and other events. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These Hasbro Toy Fair Catalogs featured toys from their beloved lines. For instance, the company was responsible for one of the most popular action figures of all time: G.I. Joe. They also partnered with Takara to bring the Transformers to the Western market. The company also dipped into the fantastical worlds of Air Raiders, Inhumanoids, and Visionaries: Knights of the Magical Light. After Hasbro acquired Kenner, they also became the home of toy lines like Jurassic Park and Star Wars.
Hasbro used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While Hasbro only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our Hasbro Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.