Begin your journey through the 1985 Hasbro Toy Fair Catalog, which offered first looks at new G.I. Joe, Transformers, and more toys. This catalog includes exciting previews of the 1985 line-up. So, continue exploring to see some of the first previews that retailers saw of the newest action figures.
Page 51 of the 1985 Hasbro Toy Fair Catalog continued promoting various playtime activities with Paint and Pencil by Numbers sets. For decades, children enjoyed coloring in their favorite characters with these guided books. While the books provided helpful guides to properly color in these characters, they could also be utilized as standard coloring books, with imagination leading the color choices.
Turn Your Hasbro Toy Fair Catalogs and Toys to Cash Today
Hasbro promoted assortment #3108: the G.I. Joe Paint and Pencil by Number. This assortment featured the G.I. Joe Mobile Strike Force with images of their best military maneuvers. Stores that ordered this set received two paint sets and two pencil sets.
Next, they presented assortment #3099: The Transformers Paint and Pencil by Number Assortment. As with the G.I. Joe Assortment, these activities provided a galaxy of color with the popular Transformers characters. Each assortment came with two paint sets and two pencil sets.
We are glad to present these exciting exclusive scans of Hasbro’s 1985 Toy Fair Catalog. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.
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About Our Hasbro Toy Fair Catalog Scans
To promote their upcoming slate of products, Hasbro handed out catalogs to attendees of toy fairs and other events. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These Hasbro Toy Fair Catalogs featured toys from their beloved lines. For instance, the company was responsible for one of the most popular action figures of all time: G.I. Joe. They also partnered with Takara to bring the Transformers to the Western market. The company also dipped into the fantastical worlds of Air Raiders, Inhumanoids, and Visionaries: Knights of the Magical Light. After Hasbro acquired Kenner, they also became the home of toy lines like Jurassic Park and Star Wars.
Hasbro used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While Hasbro only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our Hasbro Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.