Begin your journey through the 1983 Toy Fair Catalog from LJN, where they never stop growing up. This catalog includes exciting previews of the 1983 line-up. So, continue exploring to see some of the first previews that retailers saw of the newest action figures.
The 1983 LJN Toy Fair Catalog advertised the selection of “CHiPs” action figures based on the hit television series. Beginning in 1977, CHiPs entertained the masses as one of NBC’s top-rated shows. The series centered around the hijinks of the California Highway Patrol. As the officers helped keep the streets safe from crime, they often dealt with light-hearted subplots.
Turn Your LJN Toy Fair Catalogs and “CHiPs” Toys to Cash Today
Here, LJN presented #6113, the CHiPs Launcher Motorcycle and Figure. This great action set featured a rev-up launcher, motorcycle, and Ponch 3 ¾” figure. After cranking up the launcher, players could watch Ponch on his motorcycle roar off the launcher.
They also promoted #6110, the CHiPs 3 ¾” Articulated Figure Assortment. This assortment featured television’s most exciting crime-fighting team as fully poseable, highly detailed figures. This assortment included 36 Ponch and 12 Jon action figures.
Then, there was #6111, the CHiPs Motorcycle. LJN scaled this authentically styled patrol motorcycle to the 3 ¾” action figures. It featured a clear windscreen, lots of chrome, and the CHiPs logo.
Finally, they presented #6112, the CHiPs 2 + 2 Gift Set. This set included a Jon and Ponch action figure and two motorcycles. LJN then packaged all of these figures in an attractive window box.
We are glad to present these exciting, exclusive 1983 LJN Toy Fair Catalog scans. Check out even more of our scans to see the exciting promotional images that LJN provided to retailers and other trade representatives.
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About Our LJN Toy Fair Catalog Scans
LJN handed out catalogs to attendees of toy fairs and other events to promote their upcoming slate of products. Each catalog was filled with information about their newest toys, even ones still in development. Thus, they often provided the first looks at action figures, playsets, vehicles, and more from their lines. Therefore, they have become valuable and rare collector’s items.
These LJN Toy Fair Catalogs featured toys from their beloved lines. For instance, the company introduced the world to the heroic ThunderCats. They also competed in the motorized 4×4 vehicle market with the Rough Riders. Otherwise, the company created the Advanced Dungeons & Dragons toy line.
LJN used in-production prototypes in their images, as these catalogs were prepared before the lines were released. This meant that the featured toys often differed from the retail releases. Moreover, toys sometimes appeared only on these catalog pages, as they were canceled or never hit retail store shelves.
While LJN only handed these booklets out to trade professionals, we have now made them available to all. You can explore the toys featured in these catalogs with our LJN Toy Fair Catalog Scans. This is a rare treat since catalogs like these have become increasingly difficult to locate with each passing year.