1997 Hasbro Toy Fair Catalog – Beast Wars Transformers


Join us on a journey through the 1997 Hasbro Toy Fair Catalog, which offered a first look at Hasbro’s latest toys. Some of the toys that Hasbro produced in 1997 included Star Wars, Jurassic Park, and Beast Wars Transformers.

After covering their latest G.I. Joe toys, Hasbro turned to the next generation of Transformers toys, Beast Wars, in the 1997 Toy Fair Catalog. Following the lukewarm reception of G2 Transformers toys, the line died down for a short bit before Hasbro decided to introduce a new spin on the franchise. Now, the Transformers took on beast forms as they took their war to a new battleground in space and time. This new line also had a beloved 3-D animated cartoon series.

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On this page, Hasbro promoted #80295: Transformers Beasts Assortment. These were robot warriors disguised as wild animals. The Heroic Maximals took on the evil Predacons. They featured quick-attack conversion capabilities and hidden robot weapons. They also had a secret Energon chip that revealed their identities.

Next, they featured #80235: Transformers Deluxe Beasts Assortment. These toys were designed with exciting detail, Energon chips, and secret working weapons. They also featured hidden missile launchers that really shot projectiles.

Finally, they displayed #80325: Transformers Mega Beasts Assortment. The fire ant, baboon, and mosquito converted in a two-stage transformation to become battle-ready robots with high-tech powers. Moreover, these toys had more hidden weapons and battle features that added up to mega-sized excitement.

We are glad to present these exciting exclusive scans to the 1997 Toy Fair Catalog from Hasbro. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.

Do you have old and used Hasbro toys?

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If you have a collection of old and used toys, you can turn those toys into cash. We are always on the lookout to buy old and used toys from the 1980s, like G.I. Joe, Thundercats, or Transformers. Our knowledgeable staff also understands the worth of your toys and your time. So, there is no reason to let those old toys collect dust. Contact us today to sell your collection of Hasbro toys and toy fair catalogs.

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