1997 Hasbro Pre-Toy Fair Catalog – G.I. Joe


Join us on a journey through the 1997 Hasbro Pre-Toy Fair Catalog, which offered a first look at Hasbro’s latest toys. Some of the toys that Hasbro produced in 1997 included Star Wars, Jurassic Park, and Beast Wars: Transformers.

Hasbro also advertised several new action figures for the G.I. Joe line in the 1997 Pre-Toy Fair Catalog. While the excitement for A Real American Hero died out over the decade, Hasbro produced new G.I. Joe toys in 1997. In many ways, these toys harkened back to the older action figures.

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On this Page, Hasbro promoted #81455: G.I. Joe Classic Collection 4th of July Holiday Edition. These highly articulated figures commemorated America’s annual celebration of freedom. Hasbro authentically styled highly collectible figures from the era. Moreover, they included specialized accessories. Hasbro also planned to make more figures that represented significant events from American history available every year.

Next, they presented #81435: Astronaut Assortment which included Mercury and Space Shuttle astronauts.

There was also #81440: Historical Commanders Asssortmen which featured military top brass including General Eisenhower and General Patton.

Next, Hasbro advertised #81430: G.I. Joe Classic Collection WW II Assortment. This assortment had commemorative figures authentically styled from the WW II era. They featured highly articulated bodies and realistic accessories. Its historical themes included Tuskegee Airmen, the first organized African-American troops.

Finally, they promoted #80955: G.I. Joe Classic Collection Modern Forces Assortment. These fully poseable figures represented today’s finest military forces from around the world. They were authentically styled with exceptional detail. These figures also had exciting, individualized accessories. Furthermore, they featured the first 12″ female figure since 1969. Furthermore, they were available in both white and ethnic styles.

We are glad to present these exciting exclusive scans to the 1997 Pre-Toy Fair Catalog from Hasbro. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.

Do you have old and used Hasbro toys?

Buying G.I. Joe Toys - We Buy and Sell Toys

If you have a collection of old and used toys, you can turn those toys into cash. We are always on the lookout to buy old and used toys from the 1980s, like G.I. Joe, Thundercats, or Transformers. Our knowledgeable staff also understands the worth of your toys and your time. So, there is no reason to let those old toys collect dust. Contact us today to sell your collection of Hasbro toys and toy fair catalogs.

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