1989 Hasbro Toy Fair Catalog – Page 77 – Transformers


Join us on a journey through the 1989 Hasbro Toy Fair Catalog, which continued to celebrate the success of G.I. Joe and Transformers. This catalog includes exciting previews of the 1989 line-up. So, continue exploring to see some of the first previews that retailers saw of the newest action figures.

Hasbro continued to feature their Transformers toys and action figures on page 77 of the 1989 Toy Fair Catalog. After noticing the unique transforming toys from Takara and other Japanese companies, Hasbro brought the concept to America. Working alongside Marvel, they reinvented Takara’s toys to create a new toy line, the Transformers. This new line quickly gained a fan following with its hit comic and cartoon series, along with the excellent toys.

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Here, Hasbro advertised #5539: the Ultra Pretenders who were truly more than meets the eye. These free-rolling vehicles opened to reveal transformable Pretender figure shells. Fans could turn each figure shell into a vehicle and then open it to reveal another transformable robot. Thus, they were three times the excitement and three times as fun for fans. They came with weapons, accessories, and more. Moreover, the assortment included 3 of each style.

We are glad to present these exciting exclusive scans to the 1989 Toy Fair Catalog from Hasbro. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.

Do you have old and used Hasbro toys?

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If you have a collection of old and used toys, you can turn those toys into cash. We are always on the lookout to buy old and used toys from the 1980s, like G.I. Joe, Thundercats, or Transformers. Our knowledgeable staff also understands the worth of your toys and your time. So, there is no reason to let those old toys collect dust. Contact us today to sell your collection of Hasbro toys and toy fair catalogs.

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