Begin your journey through the 1987 Hasbro Toy Fair Catalog, which highlighted the massive success of G.I. Joe and Transformers in the 80s. This catalog includes exciting previews of the 1987 line-up. So, continue exploring to see some of the first previews that retailers saw of the newest action figures.
Hasbro continued to promote their hit G.I. Joe: A Real American Hero toys on page 135 of the 1987 Toy Fair Catalog. At the beginning of the decade, the G.I. Joe toy line was effectively a dead franchise, for Hasbro had temporarily shelved the line. However, with the persistence of an executive and the assistance of Marvel, G.I. Joe received a facelift to become Real American Heroes. With both comics and a cartoon show supporting the line, it became one of Hasbro’s greatest hits during the decade.
Sell Your G.I. Joe Toys Today at Wheeljack’s Lab
Here, Hasbro presented #6040, the Cobra Sea Ray, an awesome underwater attack and aerial reconnaissance craft. When disengaged, the forward section became a heavily armed, manned submarine while the rear section turned into a one-man glider. This vehicle included a Cobra navigator, SEA SLUG, with a personal combat command file card. As it split into two separate armed vehicles, the detachable front cockpit floated. It also featured eight removable missiles and an opening canopy.
We are glad to present these exciting exclusive scans to the 1987 Toy Fair Catalog from Hasbro. Continue to see even more exciting promotional images that Hasbro provided to retailers and representatives.
Do you have old and used Hasbro toys?
If you have a collection of old and used toys, you can turn those toys into cash. We are always on the lookout to buy old and used toys from the 1980s, like G.I. Joe, Thundercats, or Transformers. Our knowledgeable staff also understands the worth of your toys and your time. So, there is no reason to let those old toys collect dust. Contact us today to sell your collection of Hasbro toys and toy fair catalogs.